The Michigan Agri-Business Association (MABA) is excited to present the 94th Winter Conference and Trade Show, taking place at the Lansing Center, January 12-13, 2027.

The Winter Conference has a long history as a go-to event for networking, training and certification in the Michigan agriculture industry. The conference is also a chance to look at what’s coming our way in Michigan agriculture and an opportunity to catch up with industry colleagues.

Hotel Information

MABA has secured a room block at The DoubleTree by Hilton Lansing. To make a room reservation, please visit this link. The room block rate will expire December 28, 2026. After that date, room block discounts will not be extended. To make a room reservation by phone call 517-482-0188, and reservations can assist with securing rooms. It is important that each guest identify themselves as part of the 2027 Winter Conference & Trade Show group and provide reservations under the code “901” to receive the discounted group rate. 

Frequently Asked Questions: 2027 Winter Conference & Trade Show

Will credit opportunities does the conference offer?
Offering RUP and CEU credit hours remains a cornerstone of this event. In addition to more than 75 hours of credits across the two-day conference, we continue to offer the added benefit for Winter Conference registrants of virtual credit sessions in December 2026. Those Dec. 15-16, 2026 virtual sessions can be viewed here.

An attendee participating in both the virtual event in December and the Winter Conference itself can earn more than 20 RUP and CCA credit hours. MABA strives to offer a diversity of RUP credits, including those in high demand.

Will there once again be an opening reception?
Registrants are welcome to attend our early registration reception on the evening of Monday, January 11 for registration pickup and a complimentary first drink! Details will be sent to registered attendees.

Will Applicator Training opportunities change?
Applicator training is a critical part of the conference and these activities remain the same. Applicators can count on a full-day, six RUP/CEU program on Tuesday, January 12, 2027. 

Will the conference be available virtually?
As with recent years, the 2027 conference will not be livestreamed. 

Are exhibitor booths still available at the Trade Show? Where can I find Trade Show information?
To learn more about the trade show, click here. For questions, contact our Trade Show Coordinator, Rose Plummer at rose@miagbiz.org. 

Directions to Lansing Center - Located at 333 E. Michigan Ave., Lansing MI 48933

Parking lots are located under and North of the Lansing Center. Take Cedar St. to City Market Dr. to enter.  There is also a parking ramp on Grand Ave. North of the DoubleTree Hotel.  Access to the skywalk to the Lansing Center is on level 3 of the parking ramp.